Why go to the trouble and expense of rebranding at all? The answer is simple and compelling. Your business environment is always changing, and you can’t afford to be left behind. New competitors, evolving customer tastes, disruptive new technologies and many other factors alter the dynamics of the marketplace. The firm that fails to adapt loses.
Most of us in the professional services are so busy doing our work that we don’t have the time, patience or energy to monitor changing market conditions. That means every five to ten years any firm will find itself out of synch with the marketplace and, if it waits too long, struggling to compete and stay relevant. Rebranding offers a cure.
What Your Brand Can Accomplish
Your Brand has Many Parts…
Most professional brands are a large variety of ideas, strategies, words and visual elements. The two most obvious elements of your brand — your name and logo — are only a small portion of a much larger picture.
Check out this infographic on good practices for whether you should rebrand or not…
DesignHornet was tasked with creating several “Micro-sites” for our publishing client, Sosland Publishing. These micro-sites each has expertise content in various areas of Reiser’s large line of meat processing and packaging solutions. Each site also included, e-zine newsletters, video integration and other dynamic features. Example
“Technology and Expertise from Reiser Application Specialists”…
Every one of our Reiser Application Specialists is an authority in their industry, with a deep knowledge of technology backed with decades of application expertise. Our team of experts help customers improve their process and their product. Read their stories and learn how they can help advance your operation.
Americans just love their burgers, but many are looking for something more than a “traditional” item. Read our E-zine to learn what burger trends are hot and what you can do to capture your share of this valuable business.
Prime 47 at Clay Terrace Mall is the area’s only Prime steakhouse, featuring USDA Prime cuts of beef sourced from critically acclaimed suppliers who specialize in the Prime grade. Our extensive seafood selection is flown in fresh each day. Prime 47 offers only the finest cuisine, expertly prepared by our Executive Chef.